AI Insights · Timothy · April 2022
Top 5 Art Games in South Africa Q1 2022: Unified Platform Performance
Discover the performance of the top 5 art games in South Africa for Q1 2022, including weekly downloads, revenue, and active user trends.
The first quarter of 2022 saw notable trends in the performance of top art games on a unified platform in South Africa. Here’s a closer look at how these games fared in terms of weekly downloads, revenue, and active users.
Phone Case DIY experienced a fluctuating download pattern, starting with 18.2K downloads in the first week and dipping to about 4.3K by the fourth week. Downloads then saw an upward trend, peaking at 18.8K in the final week of March. Weekly active users mirrored this trend, starting at 71.3K and experiencing a dip before climbing back to 56.8K by the end of the quarter.
Coloring Match showed a more consistent performance with weekly downloads starting at 11.9K, dropping to 3.9K by the end of January, and then stabilizing around 7K. Active users followed a similar trend, starting at 20.8K, dipping to 8.4K mid-January, and recovering to 15.3K by the end of March. Revenue saw modest fluctuations, peaking at $62 in the week of February 21 and maintaining around $40 to $50 towards the quarter's end.
Paint by Number Coloring Game had steady download numbers, starting at 11.1K and seeing a slight dip before recovering to 11.6K by mid-March. Active users started at 67.7K and showed a slight decrease before stabilizing around 67.6K. Revenue peaked at $170 in the week of February 28 and averaged around $100 towards the end of March.
Happy Color by Numbers Game maintained a steady download rate, starting at 7.8K and fluctuating slightly to end at 5K. Active users remained relatively stable, starting at 52.6K and ending the quarter at 46.2K. Revenue saw minor variations, peaking at $106 in early February and maintaining around $30 to $70 towards the end of the quarter.
Finally, Sculpt People showed a varied download pattern, starting at 13.2K, dipping to 2.5K mid-January, and then recovering to 7.5K by the end of March. Active users followed a similar trend, starting at 26.1K, dipping to 9.3K mid-January, and recovering to 15K by the end of the quarter.
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